What is Google Knowledge Panel ?

A Google Knowledge Panel is an information box that appears on the right-hand side of Google search results when you search for a well-known person, brand, business, organization, or entity. It pulls information from trusted sources like Wikipedia, official websites, Google My Business, and other structured data to give a snapshot of the entity.

Example: When you search for “Elon Musk” or “Nike”, you’ll see a box with their photo, description, official website, social profiles, and other important facts — that’s a Knowledge Panel.